Nous voulons proposer un lifestyle complet et jouer avec les miroirs comme on en trouve sur mes étiquettes pour donner l’impression d’un salon particulier – Alexis Mabille
Rue Grenelle has a new resident in designer Alexis Mabille. Tapping the talent of architects Emil Humbert and Christophe Poyet, the Alexis Mabille flagship channels the spirit of Haussman élégance and Hollywood glamour found in the brand. The space is full of clever plays on the Mabille spirit beginning with the signature bow that serves as the door handle to the store.
A custom metal honeycomb of metallic shelving separates the front window display from the showroom floor, and doubles as an accessory display for Mabille’s metallic bows, purses and other small accessories.
The half-moon theme is ever present and juxtaposed with lines and chevron hardwood floors with marble descending stairs onto the main floor. This is highlighted by the unique arched clothing display which is paved with mirrors that elegantly hides racks on which the hangers sit.
Playing off of reflective labels found in the Mabille designs , the space uses mirrors to create reflections and alternative views on both the clothing and the space all at once.
The flagship doors open at the end of September.
Alexis Mabille 11 rue de Grenelle 75007 Paris
Photos via Humbert Poyet